Latics reveal new home kit ahead of 2023/24 campaign

Dan Ward shows off the new Latics shirt

The new Latics home kit for the 2023/24 season has been revealed in partnership with Puma.

Concluding the programme of releases with the German sportswear giant ahead of the new campaign, the kit is now available to pre-order online at: www.athletic-store.co.uk

Dispatch dates and in-person sales will be confirmed in due course. 

The blue shirt features the inclusion of tangerine, both in vertical pin-stripes and in a crew neck.

It also contains contrast hem detail, the Puma cat logo on the right chest ad on both sleeves, and is a regular fit. 

Using dryCell performance technology, the shirt is designed to wick moisture from the body and keep you free of sweat during exercise. 

It is also made with 100% recycled material excluding decorations, as a step toward a better future. 

The shirt is complemented by white shorts with blue blocked side panels, along with blue socks containing a tangerine trim. 

Once again, the shirt carries the name of our new principal partners, The RRG Group, one of the leading motor dealers in the north. 

In addition to the main release, the 2023/24 pink goalkeeper is also now available on pre-sale, whilst training and travel wear can be bought online. 

Supporters should note that mini-kits will unfortunately be unavailable this season due to the time constraints imposed outside of the control of the club and Puma, but a suitable alternative is currently being explored. 

Please also be aware that, if multiple items are purchased in at the same time as the home kit, the order will not be dispatched until the home kit is available. 

As part of the enhancements across the club’s full retail operations, supporters can now shop on a new website and a fully redesigned store will open as the Athletic Store on July 29.

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