Oldham shoppers set to spend a scary 442,000 hours preparing for Halloween

Date published: 17 October 2017


Oldham will be pulling out all the stops for Halloween this year as shoppers are set to spend more than 442,000 hours preparing for their spooky celebrations.

In a survey of 2,000 people by British Land, owners of Elk Mill, Oldham residents said they are planning to devote half a working day on average (3.5 hours) to their ghoulish preparations, which will include choosing fancy dress, creating Halloween themed goodies and designing spooky decorations.

For many Oldham residents, a large amount of this time is likely to be spent turning their homes into a Halloween extravaganza, more than a third say they are more likely to host a house party for Halloween than any other occasion throughout the year, including birthdays.

Whether Oldham locals are hosting or attending a party, it appears traditional Halloween activities remain popular favourites. Pumpkin carving (33%) and making Halloween-inspired food and drink (33%) both feature on the list of the top ways that residents will celebrate Halloween this year, along with creating spooky decorations (28%) and dressing their children up in costumes (23%).

Daniel Davis, centre manager at Elk Mill said: “Halloween has surged in popularity over the past few years with shoppers going all out to plan the perfect party or costume.

“Our research is evidence that people are investing a lot of time and effort into making sure their Halloween is a success and they feel a certain amount of pressure to make their celebrations spectacular.

"We are expecting a busy period between now and the 31st as shoppers look for all of the weird and wonderful Halloween treats and essentials that our retailers have to offer.”